Quantity: 1 available
Goldenson, with William Paley & David Sarnoff, was a giant in the television industry. His biography with emphasis on how he took ABC from last to first in the ratings.
Title: Beating the Odds. The Untold Story Behind the Rise of ABC: The Stars, Struggles, and Egos That Transformed Network Television.
Edition: First Edition.
Publisher: New York., Scribner's.: 1991.
Binding: Hardcover in cloth & paper-wrapped boards.
Book Condition: Fine in fine dust jacket.
Size: 8vo. 495 pp. with index.
Item: 1.00 Item
Seller ID: 13549